Hello DeLaMar! ADE changes venue

The 22nd edition of ADE takes place October 18th-22nd in the Tolhuistuin, Brakke Grond and Melkweg venues with the DeLaMar Theater taking centre stage.

After 16 years in the Felix Meritis ADE will be moving to the DeLaMar Theater this year to allow major renovations to take place in its old venue. The DeLaMar is ideally situated next to the Leidseplein and Melkweg and will also allow the event to bring previously separately-housed events under one roof.

“Having been sold out for the last seven years, plus with more delegates coming from an ever greater number of countries, especially Korea, China, Africa, India and South America, the renovation of the Felix Meritis offers us an opportunity to try a different venue,” ADE director Richard Zijlma, said. “We are excited and optimistic about the new conferencing and networking possibilities that the DeLaMar Theater offers, and we’re confident that delegates will find it a spectacular and inspiring space.”

ADE has also introduced a new ticketing system this year that allows you to choose between day and night time activities with a 5-day Daytime-only Pass now available. The classic 5 Days + Nights Passes are also still on offer for delegates who want to embrace the vast range of business and entertainment possibilities that ADE offers each year.